Shortly following the iPhone 7 launch in September 2016, KGI Securities analyst Ming-Chi Kuo predicted fewer iPhone 7 sales than the iPhone 6s garnered in 2015. In a new note issued to clients today, a copy of which was obtained by MacRumors, the analyst reiterated his belief that iPhone demand has peaked for the year due to a lack of significant improvements.
He is now forecasting a drop in unit shipments in November and December from five to fifteen percent based on supply checks and greater iPhone 7 stock availability.