Environmental friendliness has been an important subject for Apple over the past few years. It's currently building one of the largest solar panel farms in the U.S. to power its North Carolina data center, and plans to do the same thing in Oregon.
But apparently that isn't enough for the folks at Greenpeace. The environmental organization recently staged a major protest outside of Apple's headquarters in Cupertino, CA, pleading with the company to increase its 'Green' efforts...
Itćs been officially confirmed today that Apple will use cutting-edge, power-efficient, eco-friendly fuel cells from California-based Bloom Energy startup to power its huge iCloud data center located in Maiden, North Carolina.
Hopefully this move will appease Greenpeace, whose recent report titled How Clean Is Your Cloud slammed Apple over the company's use of "19th-century coal energy” for its data centers...
We explained earlier today how producing millions of iPads that'll eventually be discarded negatively affects our environment.
And even though Apple is doing what it possibly can to forgo toxic materials in iPad manufacturing, green technology requires a significant amount of difficult-to-mine elements.
And these green earth elements are yet another reason why Apple cannot pull out of China and move manufacturing to other countries.
True, some iPhones are being made in Brazil. The problem for Apple and other electronics makers is the fact that companies can only be exempt from China’s rare earth export quotas by manufacturing within the country...
Since Apple unveiled the first iPad back in January of 2010, it has completely dominated the tablet space. In just two years, the company has sold more than 50 million slates, garnering more than 60% of the market.
But with great power, comes great responsibility. Producing 50 million tablets, which will eventually be discarded, can have seriously negative effects on our environment. Want to know more? Keep reading...
Just a day following an unpleasant report from Greenpeace, activists with the non-governmental environmental organization gathered outside Apple's Irish headquarters to distribute leaflets and place banners urging the company to "clean our cloud".
Greenpeace singled out Apple, Amazon, Microsoft and Twitter for using dirty coal energy while praising Google for their eco-friendly data centers and environmental consciousness.
Non-governmental environmental organization Greenpeace has taken issue with Apple's $1 billion iCloud data center in North Carolina, accusing the Cupertino company of running a facility that operates on "dirty, 19th-century coal energy".
In addition, Greenpeace wrote in its latest report, Microsoft and Amazon are also running server farms that operate on dirty energy.
The slap in Apple's face came just as we learned the company is building the nation’s largest end-user owned solar energy farm to partially power the iCloud data center.
What you see here is a brand new breakthrough battery design from NEC called Organic Radical Battery (ORB). Measuring just 0.3mm in profile thanks to the use of polymer film of 0.05mm thickness, these ORBs are just a fraction of the somewhat bulky lithium-ion polymer batteries found in today's smartphones and other portable devices.
What’s best, the tech sports fast charge time and is is completely eco-friendly, unlike their lithium-polymer counterparts that contain some harmful elements. Apple's iOS gadgets and notebooks currently utilize the lithium-polymer battery technology.
According to a new report, Apple is interested in using the extremely thin yet powerful ORB battery technology in its revamped next-generation iPhone, expected some time during the early-summer or Fall.
Last Fall, word got out that Apple was planning to build a solar energy farm to power its newly-built data center in North Carolina. The facility, which hosts a bulk of Apple's iCloud service, went live during the Summer of last year.
We knew the solar energy farm was going to be massive, but we had no idea how big. Today, in a company-wide environmental footprint report, Apple announced that the array is going to be one of the largest in the nation...
Apple's been on a roll over the last few days, releasing a detailed supplier list for the first time, and joining the Fair Labor Association. But the company's not just stopping with improving the working conditions of its supply chain.
It's also working on improving its environmental footprint. The London Evening Standard is reporting that Apple has asked Volex, the manufacturer that makes all of its USB and power cables, to switch to halogen-free materials...
For several years Apple was criticized for its lack of effort to make its company and its products more eco-friendly. Steve Jobs himself felt the need to write an 1,800 word post on Apple's website regarding the topic.
But Apple has come a long way since then. It's now one of the greenest electronics companies on the planet. And that's a difficult task, considering it has to police dozens of overseas suppliers that help make its products...
The environmental group known as Greenpeace has been keeping an eye on Apple's "Green" initiatives for quite some time. Back in 2006, the organization gave Apple an environmental rating of 2.7 out of 10. A year later, the group publicly protested the Mac-maker by shining green spotlights on Apple's flagship retail store in New York City.
More recently though, the group has commended Apple for its efforts to reduce its carbon footprint. They actually rated Apple the greenest electronics maker last year. How'd Apple do this time around?
Apple has been criticized by some environmental organizations for its recycling practices. These activists claimed that Apple was slow to remove toxic chemicals from their products and lacked a proper recycling plan for old products.
Steve Jobs addressed these complaints in a letter entitled "A Greener Apple." The consensus of the note was that Apple was currently (or would soon be) leading the pack in all measurable areas of environmental impact. Apple products like MacBooks and Mac Pros certainly seem environmentally friendly thanks to their aluminum builds, but what about the iPhone?