Apple has confirmed that it will hold an annual event to unveil the iPhone 17 lineup, along with some new watches, earbuds and other new products on Tuesday, September 9.
iPhone 17 event confirmed for September 9 with an “Awe dropping” tagline

Apple has confirmed that it will hold an annual event to unveil the iPhone 17 lineup, along with some new watches, earbuds and other new products on Tuesday, September 9.
Continuing with its big "It's Glowtime" event, Apple has this morning announced the iPhone 16. It's the latest update for its popular smartphone line, and it includes a number of new features and improvements. Among them are two new buttons: the customizable Action button first introduced on the iPhone 15 Pro, and a new touch-sensitive button for camera controls. We also have some big updates to the rear camera and improved battery life. Keep reading for a full breakdown!
Apple kicked off its September event today by announcing a significant update to its flagship wearable line: the Apple Watch Series 10. It features a brighter, bigger display—even bigger than the Ultra—and a softer, thinner design. It's not the total redesign some of us were hoping for, but there is enough here to lure many previous Watch owners to upgrade.
Apple will unveil the iPhone 16, new AirPods and watches at a September 9 event, with a live keynote presentation kicking off at 10am PT / 1pm ET.
Apple has kickstarted its annual WWDC keynote, and the biggest news thus far has been iOS 18. The software update will feature significant new customization options for both the Home Screen and Control Center, as well as the ability to lock individual apps, and the biggest refresh for the stock Photos app, ever.
A keynote livestream for the upcoming May 7 “Let Loose” iPad + Apple Pencil event could be just 35 minutes long, Bloomberg’s Mark Gurman has it.
You have several options to watch Apple's May 7 "Let Loose" keynote presentation that will announce new iPad Pro, Air and Pencil models.
Apple has scheduled an event under the tagline “Let Loose” on Tuesday, May 7, expected to serve as a launchpad for the new iPad Pro and iPad Air models.
Apple will hold an online event on Monday, October 30, at 5pm PT that's expected to serve as a launch pad for several new Apple silicon Mac computers.
Apple has unveiled the new iPhone 15 Pro and iPhone 15 Pro Max with new computational photography features that makes full use of the new A17 Bionic chip.
Apple on Tuesday announced the new iPhone 15, its latest entry into the smartphone market. The handset features a number of improvements over its predecessor, including thinner bezels, a 2x brighter display, a Dynamic Island, A16 Bionic chip, 48MP camera, 2nd gen Ultra Wide band chip, and much more. Keep reading for a full breakdown of everything you need to know about the iPhone 15.
Apple has announced the second-generation Apple Watch Ultra, its rugged smartwatch for extreme sports fans, athletes, hikers, bikers, etc.