Today, Apple United Kingdom on its YouTube channel published a short but sweet video, part of the company's "Behind the Mac" campaign, that focuses on music-making on the Mac.
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Latest iPhone XR ad promotes smartphone addiction as a way of life, and that’s bad
Apple has been underscoring, repeatedly and for more than a year now, that it wants to help customers cure their smartphone addiction which it has played a major part creating in the first place. But Apple shot itself in the foot with its latest iPhone XR commercial by unintentionally promoting smartphone addiction as a way of life of today's generation.
Apple invites you to “do one last great thing with your iPhone”
Apple yesterday released a new video advertisement via its YouTube channel. If my memory serves me correctly, this is the first ad that promotes Apple's handset trade-in program.
Making-of video shows Apple used explosives to create an avalanche for the nature-focused “Don’t Mess With Mother” mini film
Apple yesterday shared a new video featuring beautifully shot scenes of nature from around the world. Today, the company released a making-of video revealing how the project was shot using iPhone XS cameras and some additional equipment and accessories, like cinema-quality lenses and stabilizers. For the scene of a stunning avalanche, Apple used real explosives rather than computer graphics and special effects.
Apple shares a new shot on iPhone video featuring nature clips from around the world
Apple this morning released some new imagery as part of its ongoing #ShotOniPhone campaign on social media, featuring gorgeous clips of nature from around the world.
New ads highlight iPad Pro’s on-the-go power and versatility, USB-C, Apple Pencil & more
Aside from sharing a new shot on iPhone mini film, Apple this morning also published half a dozen videos on its official YouTube channel showcasing the versatility and on-the-go power of the new iPad Pro, including features like USB-C connectivity, Apple Pencil drawing and so forth.
New Shot on iPhone video: whale shark research, awesome underwater photography
Apple's #ShotoniPhone campaign continued today with a new video posted to the company's official YouTube channel highlighting whale shark research with pretty cool underwater photography and features great videography work.
New 10-second videos promote Apple Watch bands & the final assembly of an iPhone
Apple yesterday released a pair of short 10-second videos through its official US and UK YouTube channels. The first clip promotes a variety of styles and colors provided by the new Spring-themed Apple Watch bands and the other highlights Apple's environmental efforts seen through the lens of the final assembly of an iPhone.
Apple’s patented round pizza box makes a cameo appearance in a humorous short film
Apple yesterday released an awesome 3-minute film on YouTube that touts the benefits of using its products in the workplace, but in a humorous way that involves a cameo appearance of the patented round pizza box reserved for customers of its Caffè Macs cafeteria.
Another privacy-related Apple ad focuses on Safari’s anti-tracking measures
Apple today shared a new privacy-focused video through its official YouTube channel that highlights the intelligent tracking prevention feature in the Safari browser.
Apple airs new “Why iPhone?” ads, one of them focuses on iOS 12’s speed for the first time
Apple United Kingdom released this morning through its official YouTube channel a trio of new advertisements in the "There's More to iPhone" series and one of them highlights iOS 12's speed gains, the first time an Apple ad has focused on that aspect of the operating system.
Apple posts new ‘Private Side’ iPhone ad
Apple on Thursday posted a new iPhone ad to its YouTube channel called 'Private Side.' It's a fairly humorous clip that highlights a number of real-life situations where people would want their privacy, pointing out that if privacy matters in your life, it should matter to the phone your life is on.