Ed Sutherland

Flurry: average iPhone app costs 19 cents, 50 cents for iPad

Ed Sutherland ∙ Updated February 27, 2018

When it comes to apps, free is best. New research finds consumers are willing to accept ads in their apps to avoid paying for their favorite iOS or Android apps. According to Flurry, the number of free apps available in the App Store and Google's Play store continues to rise.

Matter of fact, the trend toward free apps has grown to comprise 90 percent of applications in Apple's App Store. The overwhelming vote for free means the average iPhone app cost nineteen cents, with iPad apps averaging fifty cents.

For Android apps, the fascination with free is even greater, driving the average cost of apps using Google's mobile software down to just six cents...

NYT spells out Apple’s living room strategy

Ed Sutherland ∙ July 18, 2013

Apple's plans for the living room have rested largely on the Apple TV the company's leadership continues to call "a hobby project." While there's been talk that the tech giant could unveil its own television set, rumors of revamping the television experience have been greeted with industry concern and fruitless negotiations.

However, now comes word Apple wants to be friends with Time Warner, Disney and other content producers - and along the way improve some of the worst aspects of current television viewing.

One result of the partnerships is an upcoming Time Warner Cable Apple TV app that would turn Apple's $99 set-top box into a channel guide for live and on-demand programming much superior to the clunky software now offered by the distributor...

Verizon activates 3.9M iPhones in Q2 2013

Ed Sutherland ∙ July 18, 2013

Despite concerns about a shrinking pool of U.S. cell phone owners who have yet to upgrade to smartphones, Verizon Wireless announced it activated 3.9 million iPhones during the second quarter, an increase of 44 percent surpassing analyst forecasts of 3.5 million iPhone subscribers.

In other words, of the 7.5 million smartphones Verizon activated in the June quarter, over 50 percent were iPhones. Smartphones now account for more than half of Verizon Wireless customers, rising to 64 percent from a previous 50 percent, according to the official earnings results the carrier posted Thursday...

Could Apple Stores sell more iPhones?

Ed Sutherland ∙ July 17, 2013

Can Apple more than triple the percent of iPhones sold at its retail stores, pumping up sales of its flagship smartphone?

While CEO Tim Cook is pushing the idea, some observers question whether the goal of selling half of all iPhones in Apple Stores is in fact attainable.

The Apple CEO says he'd like in-store sales of iPhones - now at fifteen percent - to match the fifty percent of handsets serviced by Apple Store Geniuses. Currently, around 90 percent of iPhones are purchased either through U.S. carriers or third-party resellers...

Apple-Samsung smartphone duopoly to continue into 2014

Ed Sutherland ∙ July 17, 2013

The smart device duopoly of Apple and Samsung is set to continue into 2014, new research finds. Although growth is slowing amid lack of 'wow' factor, smartphones will account for three-quarters of the 2.5 billion devices expected to sell next year.

In other words, smartphones will comprise an astounding 1.9 billion handsets sold next year.

Google's Android mobile software will have 42 percent of the market with Apple's iOS garnering fourteen percent in 2014. Microsoft is predicted to become the #2 platform with a fifteen percent share of next year's market, according to Gartner...

The problem with smartphones: they’re losing their cool and wow factor

Ed Sutherland ∙ July 17, 2013

It has been six years since Apple introduced the original iPhone. The event was likened to a seismic shift that ignited the push to adopt smartphones in the United States. Now with up to 70 percent of subscribers owning smartphones, the big three carriers are searching for ways to encourage upgrades.

However, the push comes as consumers complain the 'wow' factor is missing from the industry. The slowdown in smartphone upgrades - evident in Samsung and Apple's sales - fell nine percent in 2012 with 68 million U.S. subscribers upgrading their devices, according to a Wednesday Wall Street Journal report...

As iWatch anticipation builds up, smartwatch market to grow tenfold in 2014

Ed Sutherland ∙ Updated April 14, 2018

The smartwatch market is about to explode - never mind not a single device from Apple or Samsung has shipped. Despite all those troublesome facts, one analyst firm is out with a prediction that five million "smartwatches" will ship in 2014, ten times the current number. How can this be? Welcome to defining tech 2.0. The research firm Canalys defines smartwatches as "smart wearable bands" that are worn on the body and run third-party apps...

Here’s why Apple dropped the ball in Russia

Ed Sutherland ∙ Updated April 18, 2016

Russia is one of the BRIC countries mentioned alongside Brazil, India and China as areas where demand for smartphones is increasing rapidly. Yet, recently, the last of Russia's big-three carriers stopped selling the iPhone, leaving it up to resellers and Apple's new online store to meet demand.

Why are Russian carriers saying no to the iconic handset - and adopting competitors, such as Samsung and Microsoft? The answer could be as simple as 1-2-3...

Apple patents turns iPad into virtual CAD toolbox

Ed Sutherland ∙ Updated January 26, 2016

Apple Tuesday was granted a patent on a way to return some of the simplicity of traditional drafting and design to the rather complex process of Computer-Aided Design, also known as CAD. Entitled 'Virtual drafting tools,' Apple outlines how a multitouch interface - such as the iPad's - can make more intuitive tasks like drawing a straight line.

To revive the traditional drafting interface, the 2010 patent application approved by the U.S. Patent and Trademark Office, the multitouch interface uses tools such as rulers and protractors...

Apple crowd-sourcing iPhone sales ideas in internal contest

Ed Sutherland ∙ Updated April 14, 2018

It wasn't long ago Apple was threatening to fire its retail employees over unauthorized use of iOS 7 betas. Now comes word the company seeks "pie in the sky" suggestions from store workers on ways to improve iPhone sales. The request came in a contest distributed last week, with the winning employees getting an eight-week trip to Apple's Cupertino, California headquarters...

iPhone to become dashboard in 2014 iScooters

Ed Sutherland ∙ Updated December 22, 2017

Apple for some time has expressed interest in designing products for high-end automobiles, creating Siri Eyes Free to act as a driver's personal assistant. However, with the growing use of scooters - particularly ones electric-powered - the Apple handset is set to become the dashboard, serving up GPS information, speed and more. The iScooters should appear in 2014, one version from the maker of the tiny Smart Car and another from that wonderland of gadgets, Japan...

Carriers slashing BlackBerry Z10 by 75 percent in PlayBook-like fiasco

Ed Sutherland ∙ Updated April 14, 2018

In a move similar to BlackBerry's disastrous PlayBook tablet, carriers and resellers started slashing the price of the Z10 smartphone, launched only months ago. Carriers AT&T and Verizon cut the all-touch handset to $99 from $199. Best Buy and Amazon now sell the device for $49.

Such deep discounts are usually a tell-tale sign of lackluster response (to put it mildly). The Z10 hit US shores on March 22 with a tall order of turning the BlackBerry around and saving the once mighty Canadian vendor from oblivion...